Seventy-one percent of the brands surveyed rated influencer marketing as a strategic or highly strategic marketing category; 43% are still experimenting with the practice and 28% are only involving influencers at a campaign level. http://influenceblueprint.com
Saturday, February 4, 2017
Influencer Marketing Must Focus on Customer Needs: Report
Seventy-one percent of the brands surveyed rated influencer marketing as a strategic or highly strategic marketing category; 43% are still experimenting with the practice and 28% are only involving influencers at a campaign level. http://influenceblueprint.com
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