Conde Nast's Kostelic Discusses A Publisher's Role In Influencer Marketing

CK: “For us, our influencer-marketing programs are editorially led, editorially vetted, have our tonality and aesthetic, but [influencers] don't have to work for us at a full-time capacity. We use our influencer network like an extended talent agency ... http://influenceblueprint.com #influence #personalbrand #brand