Influencer marketing campaigns are hard to measure because not only do they fit into many spheres of media, but they are also not media, Lori Ulanoff, Advocacy Marketing Manager, SoDelicious Dairy Free, WhiteWave Foods Company told the OMMA ... http://influenceblueprint.com
Monday, November 28, 2016
Working Backwards to Measure Influencer Success
Influencer marketing campaigns are hard to measure because not only do they fit into many spheres of media, but they are also not media, Lori Ulanoff, Advocacy Marketing Manager, SoDelicious Dairy Free, WhiteWave Foods Company told the OMMA ... http://influenceblueprint.com
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