How Snapchat Influencer Marketing Drove a 51% Increase in Sales For L'Oreal

It was a Snapchat marketing campaign that L'Oreal had run to promote its new skincare brand Pure Clay Mask. The cosmetics giant recently disclosed that their Snapchat efforts, part of a bigger cross-channel influencer campaign, drove over a 51%… http://influenceblueprint.com #influence #personalbrand #brand