Can Your Business Benefit from Influencer Marketing? Intellifluence Says Yes

Joe Sinkwitz left a comfortable, high-paying career as a marketing executive to found a startup, Intellifluence, a platform that helps brands partner with influencers. http://influenceblueprint.com

Facebook, Instagram Are Influencers' Favorite Social Platforms

Influencers use different social media platforms to help promote and get the word out about the brands they are working with. Nearly a third of US influencers who currently work with brands cite Facebook as being the best platform for influencer ... http://influenceblueprint.com

How to Tap Your Own Employees for Influencer Marketing

Years after high school, many of us still gravitate toward convincers in the form of industry influencers, which is why influencer marketing can be a potent component of a brand's content strategy. Influencers speak at conferences, garner massive ... http://influenceblueprint.com

Why Marketers Fail at Influencer Marketing (Report)

Influencer marketing has been one of the dominating trends in social media and marketing this year. However, marketers are still discovering how to best utilize influencer strategies, not to mention navigating the disconnect between brands and influencers. http://influenceblueprint.com

Digital Marketing: 5 ways to grow your business online with influencer marketing

Influencer marketing really works only when you set out clear goals and objectives, either on a long and short–term basis. http://influenceblueprint.com
http://pulse.ng/feat/rdm/digital-marketing-5-ways-to-grow-your-business-online-with-influencer-marketing-id5412014.html

AdAsia launches influencer-marketing platform CastingAsia

CastingAsia will be integrated into the company's Digital Platform portfolio, allowing marketers to develop, manage, and monitor influencer-marketing campaigns alongside programmatic campaigns for desktop, mobile, and video, be they traded through the ... http://influenceblueprint.com
http://www.campaignasia.com/article/adasia-launches-influencer-marketing-platform-castingasia/429023

RockYou expands into influencer marketing with Fanbread acquisition

In an exclusive interview with GamesBeat, RockYou chief executive Lisa Marino said that over the past couple of years, the Los Angeles-based Fanbread has build a solid business helping influencers - anybody with large followings on Twitch or YouTube, ... http://influenceblueprint.com